A full year has passed since the launch of EatFresh.org, and we are thrilled with the overwhelmingly positive response from the community and our partners! It is clear that this website fits in beautifully with such a wide variety of SNAP-Ed funded partners and other community programs. Over the past couple of months, we have dedicated our time to working more deeply with specific partners and finding the best fit for EatFresh.org. We also continue to add new features to the website – look for more enhancements over the coming months.
 

Happy 1 Year Anniversary, EatFresh!

September 30th marks our one year anniversary since the launch of EatFresh.org. Over the past year, we have learned a lot about our users and even more about the needs for online nutrition education from our partners.

We would like to send a very sincere and warm thank you to all of our partners and to those who have helped us along the way – from suggestions while building the website to outreach to our target population and all of the insightful feedback in between. We are looking forward to expanding our reach over the next year throughout California while working more closely with our existing partners.
 

Hover Tips on Recipe Ingredients



Reading a recipe on EatFresh.org just got easier! When the website launched, we made sure that all ingredients in recipes were clickable in order to discover more about that food, including other foods that could be substituted to avoid extra trips to the grocery store.

Now, you can hover over a term to see substitutions without having to load a new page. To learn more about the food, you can still click the ingredient or "Read more about..." in the pop-up. This new feature decreases page load time, which is especially important for our mobile users, and reduces the need to click back and forth between pages.
 

EatFresh at the Library Wrap-up 

In mid-August, we finished our pilot of EatFresh at the Library at Logan Heights Branch Library with the County of San Diego during the hour of Summer Lunch. We ran three 3-week sessions of our pilot curriculum. On Mondays, participants met in the computer lab to use EatFresh.org as a tool to learn about topics like MyPlate, Eating the Rainbow, Meal Planning, and Feeding Kids. On Tuesdays, participants joined San Diego County nutrition educators for a cooking demo and a continuation of discussions that were started the day before in the EatFresh class.

One exciting outcome of the computer-based class is that it ignited an interest among participants to enhance their computer skills. We learned that some participants checked out laptops from the library afterwards so they could continue to improve their computer and Internet skills at home! They not only increased their ability to use computers, but also increased their ability to find health information online.

With our refined EatFresh.org curriculum for computer lab settings, we hope to implement these classes in more libraries and schools over the next year.
 

Coming Soon: EatFresh.org for Healthcare Providers

Many physicians and healthcare providers lack formal nutrition training and are unsure of what resources to recommend to their patients when faced with questions about healthy eating and diet. In an effort to streamline healthcare visits and to provide helpful, accurate nutrition information to patients, EatFresh staff will be training primary care residents at San Francisco General in early October on how to use and introduce this tool to their patients. These residents primarily see patients from low-income communities, making SF General a great EatFresh partner. We hope this pilot will allow us to integrate EatFresh.org into more clinics and hospitals over the next year.


Your Clients Could Win a $25 Gift Card! 

Do your clients use EatFresh.org? Let them know about our online survey! Those who complete it will be entered into a raffle for a $25 grocery gift card! Just click on the bright red banner at the top of the website to begin the survey. It is available in all languages on EatFresh: English, Spanish, and Chinese.

We are in our final stages of gathering data for our 9-month impact evaluation, funded by Aetna Foundation. The results of this post-test survey will show us how our users are using EatFresh.org and assess changes in knowledge, attitude, and behavior around healthy eating and lifestyle choices. Results from this evaluation will be available in November 2014.


How have you integrated EatFresh.org into your process or program? Send us an email – we'd love to highlight your approach so others can learn from it!

In health,

Adrienne & Jessica

The EatFresh Team

EatFresh Toolkit

Looking for recipe cards, flyers, or how-to guides? Visit our toolkit for educational materials and more »


EatFresh Analytics since 9/30/14
 

44,938 unique visitors

56,022 total visitors

Top 5 Cities: Los Angeles, San Francisco, San Diego, Hong Kong, Fresno

25% of users access EatFresh from a smartphone

Most Popular Pages:
 Recipes and Community

Top Recipe Based on User Votes: Melon Cooler

Top Recipe Based on Page Visits: Yucatan Chicken Tacos

Top 5 Search Terms: chicken, kale, apple, squash, quinoa

Most Popular Recipe Search Filter: Main Dish
 

Tag Your Instagram Photos with #eatfreshCA



Stand out as a "bright spot" on EatFresh.org by snapping photos of how you or your organization practice healthy habits. Your Instagram photos will appear on our feed on the EatFresh.org Community page when tagged with #eatfreshCA.


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